Crissy's Closet LLC 1 Page Business Plan
Overview
Crissy's Closet LLC has a clear business objective to develop, produce, promote and distribute High quality women's clothing products and services. These products and services have been developed over 5 months with a core focus on addressing the key customer problems and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
Crissy's Closet LLC has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as too much market saturation amongst small boutique style companies using the same clothing vendors to supply out market base! This is a critical issue for our selected target market of Busy women that are limited on time but still like to look good.
The Value Proposition
Crissy's Closet LLC is uniquely positioned to deliver value to Busy women that are limited on time but still like to look good. "Crissy's Closet LLC will provide high quality, stylish, unique clothing, that compliments all shapes and sizes.." In order to be deliver on this value proposition, we We want to bring the store to you by providing customized styling and a concierge styling experience from the comfort of your home with our website and our in home boutique previews. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the High quality women's clothing market. We consider our key competitors to be: Dainty treasures, meow barks, specialty boutiques, major department stores . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Dainty treasures, meow barks, specialty boutiques, major department stores by utilizing our owner's unique personality, meticulous attention to detail and the constant need to evolve and push boundaries.
Key Strategies
Over the next 6 months our focus will be to Launch and promote a quality ecomerce website . This task will be undertaken in the context of our broader strategy to Maintaining all inventory that is posted on the ecomerce website on hand for immediate order fufillment. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch the website with the ability to receive payments Maintain sufficient on hand inventory Host in home shopping events with the ability to process mobile checkout payments
About this document
High quality women's clothing Business Plan
This document was created by Cristina of Crissy's Closet LLC using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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