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Sunday, July 13, 2014

Pixel to Code 1 Page Business Plan

Websites Business Plan

Pixel to Code 1 Page Business Plan



Overview

Pixel to Code has a clear business objective to develop Websites services. These services have been developed over 25 years with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Pixel to Code has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Reaching customers or enhancing reputation through the internet. This is a critical issue for our selected target market of Design agencies and Financial management firms.

The Value Proposition

Pixel to Code is uniquely positioned to deliver value to Design agencies and Financial management firms. "Pixel to Code will Turn beautiful web designs into wonderful working websites." In order to be deliver on this value proposition, we We have accumulated ways of building Umbraco websites in less time and for less money than our competitors. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Websites market. We consider our key competitors to be: Cog works
Crumpled dog
MBA
Mayfly. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Cog works
Crumpled dog
MBA
Mayfly by Experience, ability and insight.


Key Strategies

Over the next 6 months our focus will be to Get known in the Umbraco community and persuade new customers to trust in us
. This task will be undertaken in the context of our broader strategy to Achieve growth through recommendation and take on staff. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: First new customer First employee or freelancer First website built without me

About this document
Websites Business Plan
This document was created by Chris of Pixel to Code using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

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