Glendale flooring 1 Page Business Plan
Overview
Glendale flooring has a clear business objective to distribute Tile, carpet, wood products. These products have been developed over 0 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Glendale flooring has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Supply new flooring for homes. This is a critical issue for our selected target market of Home owners.
The Value Proposition
Glendale flooring is uniquely positioned to deliver value to Home owners. "Glendale flooring will Provide high quality inexpensive flooring.." In order to be deliver on this value proposition, we Our experience in the industry allows us to ensure we only provide quality products.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Tile, carpet, wood market. We consider our key competitors to be: Home Depot
Lowes. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Home Depot
Lowes by Less overhead and the ability to move on pricing. .
Key Strategies
Over the next 6 months our focus will be to Review advertising options. This task will be undertaken in the context of our broader strategy to Open a second location. . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Open store reach 70,000 in sales open second location
About this document
Tile, carpet, wood Business Plan
This document was created by Steven of Glendale flooring using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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