St.Patricks Bakery 1 Page Business Plan
Overview
St.Patricks Bakery has a clear business objective to develop, produce, promote and distribute Cake products. These products have been developed over 100 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
St.Patricks Bakery has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Bad decoration. This is a critical issue for our selected target market of making our cakes.
The Value Proposition
St.Patricks Bakery is uniquely positioned to deliver value to make cakes. "St.Patricks Bakery will Make cakes for weddings and all occasions." In order to be deliver on this value proposition, we Our employees work day and night to deliver good quality cake. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Cake market. We consider our key competitors to be: DC cupcakes , Cake Boss , La Sures. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with DC cupcakes , Cake Boss , La Sures by Makes cakes for people with allergies and uses fresh organic ingredients.
Key Strategies
Over the next 6 months our focus will be to Post cake adds on Facebook . This task will be undertaken in the context of our broader strategy to Start making a website. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Make money, Have 100 daily customers , and open up a factory
About this document
Cake Business Plan
This document was created by Breck of St.Patricks Bakery using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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