A55 driving school 1 Page Business Plan
Overview
A55 driving school has a clear business objective to develop Driving tuition services. These services have been developed over 6 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
A55 driving school has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Competition. This is a critical issue for our selected target market of Unqualified drivers.
The Value Proposition
A55 driving school is uniquely positioned to deliver value to Unqualified drivers. "A55 driving school will Provide friendly, effective efficient driving tuition." In order to be deliver on this value proposition, we Driven passionate instructors who take pride in seeing pupils pass. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Driving tuition market. We consider our key competitors to be: Abc, Steve jones SOM, bill plant. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Abc, Steve jones SOM, bill plant by A passion to be the best also younger instructors more suited to a younger clients .
Key Strategies
Over the next 6 months our focus will be to Qualify consolidate expand. This task will be undertaken in the context of our broader strategy to Franchise out. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Get 5 passes in a row Own my own car Get 300 likes on facebook
About this document
Driving tuition Business Plan
This document was created by Marcus of A55 driving school using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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