Bluberrez 1 Page Business Plan
Overview
Bluberrez has a clear business objective to distribute Women's shoes and lingerie products. These products have been sold over the past 11 months with a core focus on addressing the key customer and associated opportunities.
The Business Objectives
As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
Bluberrez has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as "Having enough inventory to sell". This is a critical issue for our selected target market of "Women of all ages".
The Value Proposition
Bluberrez is uniquely positioned to deliver value to "Women of all ages". "Bluberrez provides quality and price." In order to be deliver on this value proposition, we use experience and dependable vendors. These resources help develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Women's shoes and lingerie market. We consider our key competitors to be: None. Bluberrez has no compitetion in the immediate area.. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with no compitetion in the immediate area. Bluberrez has quality products with wholesale pricing.
Key Strategies
Over the next 6 months our focus will be to "To sell more product and show growth each month". This task will be undertaken in the context of our broader strategy to Open new locations. These strategies are a tactical implementation of our overall business goal.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next year are: 750 products sold weekly New location 1500 products sold weekly
About this document
Women's shoes and lingerie Business Plan
This document was created by Robert of Bluberrez using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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