Contracting Success 1 Page Business Plan
Overview
Contracting Success has a clear business objective to develop, produce, promote and distribute B2B Consulting and Office Services services. These services have been developed over 6 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Contracting Success has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as A proven step by step path to entering the government market. This is a critical issue for our selected target market of New construction companies.
The Value Proposition
Contracting Success is uniquely positioned to deliver value to New construction companies. "Contracting Success will Provide services and support to allow contractors to avoid costly mistakes when learning the business side of a construction company." In order to be deliver on this value proposition, we We've done it!. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the B2B Consulting and Office Services market. We consider our key competitors to be: GC Experts
Business thru Government. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with GC Experts
Business thru Government by We provide ongoing support and enhanced services.
Key Strategies
Over the next 6 months our focus will be to Develop sales funnel through online marketing to prequalified prospects by email, opt-in pages and webinar subscription. This task will be undertaken in the context of our broader strategy to Develop new products and/or services based on customer needs surveys. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch opt-in pages Develop prospect list Seek feedback
About this document
B2B Consulting and Office Services Business Plan
This document was created by Shadd of Contracting Success using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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