Play 1 Page Business Plan
Overview
Play has a clear business objective to produce Family entertainment services. These services have been developed over 6 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
Play has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Unsafe and inexperienced personnel. This is a critical issue for our selected target market of Children.
The Value Proposition
Play is uniquely positioned to deliver value to Children. "Play will Provide a fun, clean and professional environment for children." In order to deliver on this value proposition, we have Experienced personnel. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Family entertainment market. We consider our key competitors to be: Boomers, le monde de yabi, jourigolo, adventureland. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Boomers, le monde de yabi, jourigolo, adventureland by having Experienced personnel, already have leads, better price formula and a more efficiently planned facility.
Key Strategies
Over the next 6 months our focus will be to Market and operate the facility efficiently.. This task will be undertaken in the context of our broader strategy to Expand for the 2 nd store. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain 300 + costumers per week, publicly known,Open the second store and begin franchising.
About this document
Family entertainment Business Plan
This document was created by Abdeslam of Play using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
Plan your next project at http://www.chartgantt.com for the best excel gantt charts.
No comments:
Post a Comment