Hays County Archery 1 Page Business Plan
Overview
Hays County Archery has a clear business objective to develop Archery services. These services have been developed over 0 with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Hays County Archery has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Offer an alternative sport to non-traditional athletes. This is a critical issue for our selected target market of Youth Athletes.
The Value Proposition
Hays County Archery is uniquely positioned to deliver value to Youth Athletes. "Hays County Archery will Individual self paced sport providing focus, strength and self confidence." In order to be deliver on this value proposition, we Offering target archers, recreational archers and hunters a safe place to develop your form. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Archery market. We consider our key competitors to be: Archery Training Center
Archery Country. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Archery Training Center
Archery Country by My location in Hays County and my facility will be able to handle multiple level classes and host tournaments.
Key Strategies
Over the next 6 months our focus will be to Start archery programs at local ISD and University
Host tournaments
Higher Level 3 coach. This task will be undertaken in the context of our broader strategy to Start outdoor field
. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Higher Level 3 or higher Coach purchase property for permanent outdoor field Host 4 Tournaments a year
About this document
Archery Business Plan
This document was created by Jeffre of Hays County Archery using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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