Digital Alchemist Media Productions 1 Page Business Plan
Overview
Digital Alchemist Media Productions has a clear business objective to produce Online & corporate videos services. These services have been developed over 31 with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Digital Alchemist Media Productions has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need of a video on heir website or social media. This is a critical issue for our selected target market of Small and medium size businesses.
The Value Proposition
Digital Alchemist Media Productions is uniquely positioned to deliver value to Small and medium size businesses. "Digital Alchemist Media Productions will You need to explain who you are and what you do in 30 seconds, except you are not in an elevator, you are on World Wide Web!" In order to be deliver on this value proposition, we With more than 20 years of experience in the media industry and our academic knowledge we managed to cut all the unnecessary costs of video production without sacrificing the quality.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Online & corporate videos market. We consider our key competitors to be: 90 seconds, pure productions, tandem studios, mint video, Kor creative,click hd, omnicorn, feijoa films, golem video. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with 90 seconds, pure productions, tandem studios, mint video, Kor creative,click hd, omnicorn, feijoa films, golem video by Bigger bang for the buck, and being more affordable.
Key Strategies
Over the next 6 months our focus will be to do More marketing, on Web, YouTube and networking. This task will be undertaken in the context of our broader strategy to Have someone look after the marketing strategies. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Introduce new videos Get 10 more customers this year Start working in new fields
About this document
Online & corporate videos Business Plan
This document was created by Ardi of Digital Alchemist Media Productions using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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