Hermes Imaging 1 Page Business Plan
Overview
Hermes Imaging has a clear business objective to develop, produce, promote and distribute Quality diagnostic portable imaging services. These services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Hermes Imaging has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Personalized customer service, timely service. This is a critical issue for our selected target market of Home bound/ facility bound patients.
The Value Proposition
Hermes Imaging is uniquely positioned to deliver value to Home bound/ facility bound patients. "Hermes Imaging will My equipment and physical prowess will get to my customer." In order to be deliver on this value proposition, we Over 5 years experience with mobile imaging. My silent partner is a well respected Dr. With lots of experience. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Quality diagnostic portable imaging market. We consider our key competitors to be: Shriver imaging
< br />Pacific mobile
< br />Diagnostic labs
< br />. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Shriver imaging
< br />Pacific mobile
< br />Diagnostic labs
< br /> by Personalized service, reduced costs.
Key Strategies
Over the next 6 months our focus will be to Visit facilities and convince them to use my service. This task will be undertaken in the context of our broader strategy to Provide musculature/skeleton ultrasounds. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: 5 facilities with signed contracts with Hermes Imaging
About this document
Quality diagnostic portable imaging Business Plan
This document was created by Jonathan of Hermes Imaging using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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