J'birds Professional House Cleaning 1 Page Business Plan
Overview
J'birds Professional House Cleaning has a clear business objective to develop House/Office Cleaning services. These services have been developed over 20 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
J'birds Professional House Cleaning has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Customers with pets, we make sure the customers understand that pet hair is always a big issue but, we will get it under control. It takes about 3 cleanings to get under control, we cannot promise it will be done on first cleaning. If it's a one time spring cleaning, then customers with pets will have extra cost because, it will take longer to clean.. This is a critical issue for our selected target market of Housekeeping House/Pet sitting.
The Value Proposition
J'birds Professional House Cleaning is uniquely positioned to deliver value to Housekeeping/Office House/Pet sitting. "J'birds Professional House Cleaning is excellent with the elderly and very pet friendly. My services are 100% guaranteed or will come back and complete for free! All basic cleaning will be completed, we will not take short cuts or skip anything that looks clean!." In order to be deliver on this value proposition, we will provide customer with a basic cleaning check off list and your next scheduled cleaning will be scheduled! The customers that are not home can leave us notes to communicate, and we will do the same. We will supply all cleaning products & equipment or Customers can, customers can choose which ever product or products he/she prefers if we can't supply, then customer will be required to supply!. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the House/Office Cleaning market. We consider our key competitors to be: I started my business with an elderly couple 87 years old. Both have health issues, and can't do normal daily routines anymore. I enjoy working for the elderly and they keep a very clean house all the time! It takes me longer to clean because I spend a few extra hours talking to them and going along with their daily scheduled day. I have grown very close to my elderly or widowed customers and we want more customers like them. . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with I started my business with an elderly couple 87 years old. Both have health issues, and can't do normal daily routines anymore. I enjoy working for the elderly and they keep a very clean house all the time! It takes me longer to clean because I spend a few extra hours talking to them and going along with their daily scheduled day. I have grown very close to my elderly or widowed customers and want more customers like them. We use basic supplys such as Swiffer, Mr Clean, Johnson & Johnson, etc. or customer can supply their choice. We use Shark vacuum with attachments to sweep tile, laminated wood floors. Mopping, we use customers choice! .
Key Strategies
Over the next 6 months our focus will be to, We are willing to work with customer on their monthly budget. New customers 25% off first house/office cleaning with signed weekly/biweekly/monthly contract! Schedule your Free Quote!
< br />Extra Deep cleaning services at an affordable cost, inside refrigerator, inside oven, inside all windows, wash/dry iron clothes etc. I also House/Pet sit, very pet friendly. This task will be undertaken in the context of our broader strategy to I'm willing to work around your schedule, Monday thru Sunday Cleaning early morning, morning, afternoon, late afternoon and evening hours. Will also work with you on any schedule changes in the future, with our schedule or yours. . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: New Customers: set a goal, time frame to complete goal, In two or three months ask customer how they feel about your work and if they notice the difference since we started
About this document
House/Office Cleaning Business Plan
This document was created by Jeanette of J'birds Professional House Cleaning using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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