The Kids Times 1 Page Business Plan
Overview
The Kids Times has a clear business objective to produce Newspaper products. These products have been developed over 2 weeks with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
The Kids Times has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Talk them into it. This is a critical issue for our selected target market of Newspapers for kids.
The Value Proposition
The Kids Times is uniquely positioned to deliver value to Newspapers for kids. "The Kids Times will We sell kids newspapers for kids if you would like one it is 25p." In order to be deliver on this value proposition, we Our company is created by kids so we know what kids like. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Newspaper market. We consider our key competitors to be: Spennynews. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Spennynews by Our newspaper is for kids.
Key Strategies
Over the next 6 months our focus will be to Get more stories. This task will be undertaken in the context of our broader strategy to Magazines. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Sell £100 Worth in products or over
About this document
Newspaper Business Plan
This document was created by Aaron of The Kids Times using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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