Europe Virtual 1 Page Business Plan
Overview
Europe Virtual has a clear business objective to develop, produce, promote and distribute the service of virtual air travel. These services have been developed over 1 year or so with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Europe Virtual has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Member inflow, people who first log onto our website scan the total pilots area and instantly see that there are very low numbers, this puts off potential members from registering. This is a critical issue for our selected target market of Virtual Aviation Hobbyists.
The Value Proposition
Europe Virtual is uniquely positioned to deliver value to Virtual Aviation Hobbyists. "Europe Virtual will Provide a service that will cater for all members and a decent community with many members." In order to be deliver on this value proposition, we Europe Virtual have numerous pay-ware and freeware limited edition programs, software and flight simulation add ons. This capability has taken a considerable amount of time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Virtual Air Travel Services market. We consider our key competitors to be: Other Virtual Airline Companies. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Many other Virtual Airline Companies with the fact that we have the IT advantage, we can make interesting and unique programs/software that will appeal to members.
Key Strategies
Over the next 2 months our focus will be to Hire an advertising manager and perfect our air travel services.. This task will be undertaken in the context of our broader strategy to Build up a big amount of customers and then branch off into different realism categories. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: 50 Active Members
Full staff positions
Pay-Ware Addons
About this document
Provide virtual airtravel services Business Plan
This document was created by Harry of Europe Virtual using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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