IamOrganic 1 Page Business Plan
Overview
IamOrganic has a clear business objective to develop, produce, promote and distribute Organic products products. These products have been developed over 0 with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
IamOrganic has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Awareness & trust. This is a critical issue for our selected target market of Health conscious people.
The Value Proposition
IamOrganic is uniquely positioned to deliver value to Health conscious people. "IamOrganic will Pesticide free food, produced with care & love.." In order to be deliver on this value proposition, we Competition is very low.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Organic products market. We consider our key competitors to be: KVM Haat, Organic India, Sanjeevani. . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with KVM Haat, Organic India, Sanjeevani. by Vegetable subscription .
Key Strategies
Over the next 6 months our focus will be to Order raw foods, package, find out sales. . This task will be undertaken in the context of our broader strategy to Open a restaurant or small counters. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 1 year are: Obtain 1000 regular weekly customers package all foods open a restaurant
About this document
Organic products Business Plan
This document was created by Samrat of IamOrganic using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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