Relevate 1 Page Business Plan
Overview
Relevate has a clear business objective to develop automation, outsourcing and business projects services. These services have been developed over 12 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
Relevate has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as needing more time for business owners to do what their business does best. This is a critical issue for our selected target market of small to medium business owners.
The Value Proposition
Relevate is uniquely positioned to deliver value to small to medium business owners. "Relevate will Cut admin time on spent business so you can get on with the job.." In order to be deliver on this value proposition, we use software and outsourcing to get your projects done cheaper and faster for you. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the automation, outsourcing and business projects market. We consider our key competitors to be: Slim Digital, Dash Media, Captovate. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Slim Digital, Dash media, Captovate by outsourcing and passing the savings on to the client, things that small business would not ordinarily be able to do on their own.
Key Strategies
Over the next 6 months our focus will be to Charge a higher rate and justify the spend. Offer money back guarantee. This task will be undertaken in the context of our broader strategy to Employ a business development person. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch LeadGenie $100,000 in turnover Hire first employee
About this document
Automation, outsourcing, business projects Business Plan
This document was created by Avon of Relevate using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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