Acorn finance 1 Page Business Plan
Overview
Acorn finance has a clear business objective to produce Arrange finance for businesses services. These services have been developed over 20 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
Acorn finance has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as He difficulty businesses have finding the right finance. This is a critical issue for our selected target market of Small business owners.
The Value Proposition
Acorn finance is uniquely positioned to deliver value to Small business owners. "Acorn finance will We help businesses to find the right funding for their growth." In order to be deliver on this value proposition, we We offer the best customer service and outcomes. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Arrange finance for businesses market. We consider our key competitors to be: High street banks. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with High street banks by We offer a whole of market service.
Key Strategies
Over the next 6 months, our focus will be to Launch the franchise. This task will be undertaken in the context of our broader strategy to Sell 6 franchises within the first year. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch franchise package Sell 2 regions Support in place for growth
About this document
Arrange finance for businesses Business Plan
This document was created by Paul of Acorn finance using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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