Agrisol 1 Page Business Plan
Overview
Agrisol has a clear busi7ness objective to develop, produce, promote and distribute Agricultural produce products and services. These products and services have been developed over 12 with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Agrisol has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as scarcity/availability. This is a critical issue for our selected target market of Food market.
The Value Proposition
Agrisol is uniquely positioned to deliver value to Food market. "Agrisol will availability of raw materials at cost effective rates." In order to be deliver on this value proposition, we our farm produce are mainly organic, we deliver to our customers. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Agricultural produce market. We consider our key competitors to be: Ota farms, dangote farms, and other government farms. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Ota farms, dangote farms, and other government farms by Nearness to the market and 100% organic .
Key Strategies
Over the next 6 months, our focus will be to Appoint a sales manager. This task will be undertaken in the context of our broader strategy to Improve quality of products and services. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: modernized agriculture on farm sales customer incentives
About this document
Agricultural produce Business Plan
This document was created by Edem of Agrisol using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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