Canvasback Management 1 Page Business Plan

Aquatic and Environmental Management Business Plan

Canvasback Management 1 Page Business Plan

 

Overview

Canvasback Management has a clear business objective to develop Aquatic and Environmental Management services. These services have been developed over years with a core focus on addressing the key customer problems and associated opportunities.

The Business Objectives

As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Canvasback Management has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as environmental property management for aesthetic, recreational, and conservation benefits. This is a critical issue for our selected target market of Large acreage residential and commercial and agricultural property owners.

The Value Proposition
 

Canvasback Management is uniquely positioned to deliver value to Large acreage property owners. "Canvasback Management will manage outdoor, aquatic and riparian areas for maximum customer value.." In order to deliver on this value proposition, we are positioned to offer value based on our partnerships and practical experience without the overhead of large companies.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

 

Competitors

We have a number of competitors within the Aquatic and Environmental Management market. We consider our key competitors to be:
ECOR
Lake Doctors
And other private agricultural service companies

< br />. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with ECOR
< br />Massey
< br />Lake Doctors
< br /> by Cost benefit and creativity in producing revenue or adding value to customer properties. .

Key Strategies

Over the next 6 months, our focus will be to Use partnerships with existing companies to expand their service portfolio. Entice existing companies by profit sharing. This task will be undertaken in the context of our broader strategy to Develop sustainable capital infrastructure to compete long term in the environmental property management industry. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Incorporate, Acquire Clients Purchase equipment, and set up recurring fee for service management accounts.

About this document
Aquatic and Environmental Management Business Plan
This document was created by Dan of Canvasback Management using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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