EDZ & Service Centre 1 Page Business Plan
Overview
EDZ & Service Centre has a clear business objective to produce Bespoke Vehicle Detailing services. These services have been developed over 3 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
EDZ & Service Centre has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Handing out leaflets. This is a critical issue for our selected target market of People wanting clean cars.
The Value Proposition
EDZ & Service Centre is uniquely positioned to deliver value to People wanting clean cars. "EDZ & Service Centre will I want to provide everyone with an amazing experience dealing with my company and an amazing experience seeing there vehicle once it has been through our cleaning process. All delivered with a smile." In order to be deliver on this value proposition, we I want to succeed in life and I'm willing to work hard for that. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Bespoke Vehicle Detailing market. We consider our key competitors to be: Cheap but cheerful valeters. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Cheap but cheerful valeters by By using higher quality products and taking time and care with customers cars .
Key Strategies
Over the next 6 months, our focus will be to Ensure my local area know that my business is open. . This task will be undertaken in the context of our broader strategy to A solid customer base from my local area. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain 100 customers Obtain a work unit Hire an employee
About this document
Bespoke Vehicle Detailing Business Plan
This document was created by Eric of EDZ & Service Centre using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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