Nivest Global Investments Ltd. 1 Page Business Plan
Overview
Nivest Global Investments Ltd. has a clear business objective to develop, produce, promote and distribute livestock feeds. This product has been developed over 4 months with a core focus on addressing the key customer problems and associated opportunities.
The Business Objectives
As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to be the producer of choice feeds to livestock farmers. Whilst our existing product has been useful for testing the customer problem, new product innovation are required to fully capitalise on our business potential. Our growth path is clearly oriented around the improvement of existing feeds, and the subsequent marketing of these feeds. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
Nivest Global Investments Ltd. has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Produce feeds with least cost inputs and be able to sell at the lowest price among competitors. This is a critical issue for our selected target market of Livestock farmers and feeds distributors.
The Value Proposition
Nivest Global Investments Ltd. is uniquely positioned to deliver value to Livestock farmers and feeds distributors. "Nivest Global Investments Ltd. will Sell at lowest price among competitors and be able to remedy the needs of livestock farmers at all times." In order to deliver on this value proposition, we produce High quality feeds at the lowest available price among competitors. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Production of livestock feeds market. We consider our key competitors to be: Livestock Feeds Plc, Rainbow Feeds, Vita Feeds, Top Feeds Plc, Animal Care Konsult, Amobyng, Tido Gado, Choice Feeds. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Livestock Feeds Plc, Rainbow Feeds, Vita Feeds, Top Feeds Plc, Animal Care Konsult, Amobyng, Tido Gado, Choice Feeds by High end feeds inputs with best results.
Key Strategies
Over the next 6 months, our focus will be to Appoint a nutritionist and marketing team. This task will be undertaken in the context of our broader strategy to Lunch feeds and enter into existing market. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Develop distribution channels, Competitive advantage over other livestock producers, command a larger share of the livestock feeds market, and value propositions.
About this document
Production of livestock feeds Business Plan
This document was created by Michael of Nivest Global Investments Ltd. using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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