19th Street Auto Recyclers 1 Page Business Plan
Overview
19th Street Auto Recyclers has a clear business objective to develop, produce, promote and distribute Automotive Services products and services. These products and services have been developed over 12 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
19th Street Auto Recyclers has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Automotive towing and repair. This is a critical issue for our selected target market of College students.
The Value Proposition
19th Street Auto Recyclers is uniquely positioned to deliver value to College students. "19th Street Auto Recyclers will We offer towing and autotive repair at a supieror level." In order to deliver on this value proposition, We are family oreinted strive to keep every customer happy. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Automotive Services market. We consider our key competitors to be: Quality Tow
< br />Hillcrest wrecker
< br />Done Auto center
< br />Dale & Tons automotive . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Quality Tow
< br />Hillcrest wrecker
< br />Done Auto center
< br />Dale & Tons automotive by We are a Family owned company that strives to do the best job possible.
Key Strategies
Over the next 6 months, our focus will be to Have a custome website made to target our key customers . This task will be undertaken in the context of our broader strategy to Add more coverage areas to our towing side of things to help produce revenue. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: New coverage area Newer trucks More employees
About this document
Automotive Services Business Plan
This document was created by Troy of 19th Street Auto Recyclers using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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