Fair trade 1 Page Business Plan
Overview
Fair trade has a clear business objective to distribute Craft products. These products have been developed over with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Fair trade has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as A more measured and clear business plan. This is a critical issue for our selected target market of Women, artsy, middle class, fashionable.
The Value Proposition
Fair trade is uniquely positioned to deliver value to Women, artsy, middle class, fashionable. "Fair trade will Provide a very wide variety good quality products from small industry, unique, and beneficial for the small seller as well. By buying these products we can encourage business with fair trade business model." In order to be deliver on this value proposition, we Encourage trading fairly in indonesia business play. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Craft market. We consider our key competitors to be: Etsy. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Etsy by Profit that we have fairly divided with the stakeholders.
Key Strategies
Over the next 6 months, our focus will be to Make a socmed account
< br />Promote to my inner circle first
< br />Get a list of qualified artist
< br />Define and measure what is fair trade. This task will be undertaken in the context of our broader strategy to Finding an investor
< br />Hire more people
< br />Make a measured financial reports
< br />Create a bigger community
< br />Produce, distribute, and develop. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Get curated sellers Obtain 100 new customers in 2 week Profitable business model
About this document
Craft Business Plan
This document was created by Kartika of Fair trade using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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