Msochapp.com 1 Page Business Plan

food from local restaurants Business Plan

Msochapp.com 1 Page Business Plan

 

Overview

Msochapp.com has a clear business objective to develop, produce, promote and distribute food from local restaurants to customers ordered place. This services have been developed over 3 months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. We are going to do this by delivering meals to customers at a time.Also through ensuring that the customers receive quality meals according to the customers price of choice

The Customer

Msochapp.com has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as food not being delivered on time. This is a critical issue for our selected target market of office personnel,students and local city residents.

The Value Proposition
 

Msochapp.com is uniquely positioned to deliver value to office personnel,students and local city residents. "Msochapp.com will provide a service that delivers meals to customers on time from a variety of restaurants(or Mamantilies as they are popularly known in Tanzania) or even customers homes." In order to be delivered on this value proposition, our unique ecosystem build between the food providers, provides a competitive environment which results to quality food at a low price all to reach our customers satisfaction also our transport system that involves local transport providers(The Bajaji and Boda boda) provides a competitive environment to insure that food is delivered at a time to customers. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

 

Competitors

We have a number of competitors within the food from local restaurants market. We consider our key competitors to be: Jumiafood, MacDonalds, KFC, . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Jumiafood, MacDonalds and KFC by our food being delivered from variety of sources provide a better way to satisfy our customers.

Key Strategies

Over the next 6 months, our focus will be to Create an effective marketing. This task will be undertaken in the context of our broader strategy to We are planning to have 1000 subscribers. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: connect 100 restaurant in Dodoma obtain 1000 effective fast food subscribers reach the 5 major cities of Tanzania within the next three years

About this document
food from local restaurants Business Plan
This document was created by Justine of Msochapp.com using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

Plan your next project at http://www.chartgantt.com for the best excel gantt charts.