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Friday, February 8, 2013

Niksha 1 Page Business Plan



 

Niksha 1 Page Business Plan


Overview

Niksha has a clear business objective to develop, produce, promote and distribute Designer clothes products and services.

These products and services have been developed over 1 year with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and
 align these objectives with clear and measurable development milestones.

Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.

The Customer

Niksha has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as know how of current trend faishon. This is a critical issue for our selected target market of middle class to high class girls.

The Value Proposition

Niksha is uniquely positioned to deliver value to middle class to high class girls.

"Niksha will our clothes will give a taste of big designers. @ reasonable pricing."

In order to be deliver on this value proposition, we made for you concept. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Designer clothes market. We consider our key competitors to be: Big malls, designers retail shops. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Our reasonable pricing, home delivery, return policy.


Key Strategies

Over the next 6 months our focus will be to Will try to give xtra time to work on new designs. This task will be undertaken in the context of our broader strategy to We will try to capture the whole market of cg.

These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:

faishon understanding among the people of chhattisgarh
arrangment of finance


About this document
This document was created by Shikha of Niksha using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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