Finance Consultancy 1 Page Business Plan
Overview
Finance Consultancy has a clear business objective to promote business finance consultancy services. These services have been developed over 6 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Finance Consultancy has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as access to a wide range of commercial finance products and services. This is a critical issue for our selected target market of new companies and struggling existing businesses.
The Value Proposition
Finance Consultancy is uniquely positioned to deliver value to new companies and struggling existing businesses. "Finance Consultancy will offer unrivalled access to funding for businesses to acquire business assets.." In order to be deliver on this value proposition, we have over 20 years experience of asset finance backed up with first hand experience of running a business during a recession. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Business finance consultancy market. We consider our key competitors to be: Banks, Finance Houses & Finance Brokers. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Banks, Finance Houses & Finance Brokers by Range of Services, Access to alternative business solutions.
Key Strategies
Over the next 6 months our focus will be to develop effective marketing. This task will be undertaken in the context of our broader strategy to expand product range services. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:
Achieve 2 Sales per week
Develop portfolio of 250 direct customers
Contact 30 new prospects per week
About this document
Business finance consultancy Business Plan
This document was created by Shaun of Finance Consultancy using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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