Jason Gilmore Murals 1 Page Business Plan

Murals for children's rooms Business Plan

Jason Gilmore Murals 1 Page Business Plan

Overview

Jason Gilmore Murals has a clear business objective to produce Murals for children's rooms products and services.

These products and services have been developed over 1 with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones.

Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Jason Gilmore Murals has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The desire to personalize and beautify a child's world. This is a critical issue for our selected target market of Parents of young children ages 0-10.

The Value Proposition

Jason Gilmore Murals is uniquely positioned to deliver value to Parents of young children ages 0-10.

"Jason Gilmore Murals will Makes a child feel special and have something no one else has."

In order to be deliver on this value proposition, we I listen to what a child is interested in, visualizes their dreams and desires, in a style unlike anyone else. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Murals for children's rooms market. We consider our key competitors to be: Local muralists( Bricca) vinyl mural companies, photo mural companies,. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Unique vision, quick turn around time, menu of products/ services, big price range, permanent/ moveable murals.

Key Strategies

Over the next 6 months our focus will be to Create a strong web presence, develop an appropriate amount of work in the pipeline, and developed a recognizable portfolio. This task will be undertaken in the context of our broader strategy to Expand to restaurants, public works, and corporate lobbies.

These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:
Beginning web presence implemented
Groupon is launched

About this document
Murals for children's rooms Business Plan
This document was created by Jason of Jason Gilmore Murals using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.