Underground Athletics Academy 1 Page Business Plan
Overview
Underground Athletics Academy has a clear business objective to promote t-shirts, uniforms, fitness programs products and services.
These products and services have been developed over 3 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones.
Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
Underground Athletics Academy has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as that no matter what stage or goal you have in mind, we will help you obtain it.. This is a critical issue for our selected target market of all ages.
The Value Proposition
Underground Athletics Academy is uniquely positioned to deliver value to all ages.
"Underground Athletics Academy will provide a services to all ages to help obtain self-actualization."
In order to be deliver on this value proposition, we II'm certified by kevin kurns and trained the elite in boxing, mma, wrestling, jiu-jitsu, muy-thai, kickboxing, and hayastan grappling. I've been thorough many different system; understanding what it takes to reach personal goals. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the t-shirts, uniforms, fitness programs market. We consider our key competitors to be: American top team, tiger schualmanns, team hammer, rat pak, reality fighting, and jungle gym.. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with I experienced all the listed gyms and worked in different gyms, giving me the advantage of knowing what works and doesn't work. Also how to properly handle customers problems. .
Key Strategies
Over the next 6 months our focus will be to Build a website, develop lesson programs, design logo, make business cards, and advertisement.. This task will be undertaken in the context of our broader strategy to Develop clothing line, acquire ACE certification,continue to build reputation through in fight career, network with other gyms and sponsors. .
These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:
develop lesson programs
acquire ACE certification
About this document
t-shirts, uniforms, fitness programs Business Plan
This document was created by Christopher of Underground Athletics Academy using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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