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Wednesday, May 8, 2013

Doppler sales and rentals 1 Page Business Plan

Sales and rental of fetal heart dopplers Business Plan

Doppler sales and rentals 1 Page Business Plan



Overview

Doppler sales and rentals has a clear business objective to distribute Sales and rental of fetal heart dopplers products and services. These products and services have been developed over 0 months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.

The Customer

Doppler sales and rentals has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The product breaking down. This is a critical issue for our selected target market of Pregnancy at ease.

The Value Proposition

Doppler sales and rentals is uniquely positioned to deliver value to Pregnancy at ease. "Doppler sales and rentals will Checking your unborn baby's heart beat." In order to be deliver on this value proposition, we Value for money, free delivery and free bottle of gel to use with the product. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Sales and rental of fetal heart dopplers market. We consider our key competitors to be: Delivery cost helps buyers as they are only paying for the product as it will be free post, being sent from the uk helps too as delivery time will be quicker. The gel will be supplied with the product so the customer can use this straight away from when they received it. Rental: some people prefer to rent than buy the product, which there will be free delivery, the product will come with gel so they are able to use straight away from receiving it. If its a long term rental we will supply one bottle of gel a month which will include in the rental price. When the customer needs to return the item, this will be free collection by courier to save the customer running to the post office, so his can be collected from the customers home or work address free of charge.. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Delivery cost helps buyers as they are only paying for the product as it will be free post, being sent from the uk helps too as delivery time will be quicker. The gel will be supplied with the product so the customer can use this straight away from when they received it. Rental: some people prefer to rent than buy the product, which there will be free delivery, the product will come with gel so they are able to use straight away from receiving it. If its a long term rental we will supply one bottle of gel a month which will include in the rental price. When the customer needs to return the item, this will be free collection by courier to save the customer running to the post office, so his can be collected from the customers home or work address free of charge. by The client orders the product online and we will do the rest, hassle free for the customer..


Key Strategies

Over the next 6 months our focus will be to Promote sales through eBay, amazon and eventually through my own website. Using search engines on google for the business to be noticed.. This task will be undertaken in the context of our broader strategy to Maybe add another product to the business.. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Promote the business Build up customers Launch a website

About this document
Sales and rental of fetal heart dopplers Business Plan
This document was created by Jenny of Doppler sales and rentals using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

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