Love walks 1 Page Business Plan
Overview
Love walks has a clear business objective to promote Healthy pet walks services. These services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Love walks has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Offering a service to the pet loving professional.. This is a critical issue for our selected target market of Responsible working pet owners.
The Value Proposition
Love walks is uniquely positioned to deliver value to Responsible working pet owners. "Love walks will We at love walks offer the pet owner the opportunity to work or enjoy any time away from your home and pets without concern as you know love walks will not only walk your pet but pamper him/her like you would yourself and we will feed n water your pet and a presence at your home when you are not there.." In order to be deliver on this value proposition, we Our unique female lead team can offer walks on a 1 to1 basis for all pets. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Healthy pet walks market. We consider our key competitors to be: Animals at home
Emmas doggy day care . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Animals at home
Emmas doggy day care by We are unique in specialise in large and not well socialised pets or older pets that need a more tailored service than our competitors offer. .
Key Strategies
Over the next 6 months our focus will be to Advertise locally
Provide a 1st class service
Offer a 1to1 service for larger or active dogs . This task will be undertaken in the context of our broader strategy to Offer pet training and more services
Pet sitting and medicating
Provide pet transportation . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Offer pet training and first aid Obtain premisses to offer pet sitting Employ staff
About this document
Healthy pet walks Business Plan
This document was created by Candice of Love walks using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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