Swiss Fac Direct 1 Page Business Plan
Overview
Swiss Fac Direct has a clear business objective to develop, produce, promote and distribute Casualty Reinsurance products. These products have been developed over 150 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
Swiss Fac Direct has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Reducing Risk. This is a critical issue for our selected target market of Primary and Excess Carriers.
The Value Proposition
Swiss Fac Direct is uniquely positioned to deliver value to Primary and Excess Carriers. "Swiss Fac Direct will Provide competitive capacity on all commercial lines of business with very few excluded classes." In order to deliver on this value proposition, we offer a service oriented direct relationship, A rated capacity and flexibility on terms and conditions? This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Casualty Reinsurance market. We consider our key competitors to be: GenRe, MunichRe, EverestRe, Hannover Re. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Genre, MunichRe
EverestRe, HannoverRe by Price, capacity, terms and conditions
Key Strategies
Over the next 6 months our focus will be to Increase the number of Casualty Reinsurance certificates. This task will be undertaken in the context of our broader strategy to Expand client base. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Write 10,000,000 in business Write with 5 different carriers with 50% of business written on lines
other than auto
About this document
Casualty Reinsurance Business Plan
This document was created by Paul of Swiss Fac Direct using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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