Top Note Audio 1 Page Business Plan
Overview
Top Note Audio has a clear business objective to promote Audio system supply and operation products and services. These products and services have been developed over 6 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Top Note Audio has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as the need to supply reasonably priced sound systems operated by experienced staff. This is a critical issue for our selected target market of Corporate events organisers.
The Value Proposition
Top Note Audio is uniquely positioned to deliver value to Corporate events organisers. "Top Note Audio will supply a sound system and competent staff to operate on time and at reasonable pricing." In order to be deliver on this value proposition, we our team is led by qualified sound engineers who have years of experience in the field. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Audio system supply and operation market. We consider our key competitors to be: CSI Audio, AV Pro, Divine Productions, Dave Davies and Ultra beat promotions
. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with CSI Audio, AV Pro, Divine Productions, Dave Davies and Ultra beat promotions
by better quality sound systems as well as kind and knowledgable staff.
Key Strategies
Over the next 6 months our focus will be to market our products . This task will be undertaken in the context of our broader strategy to expand the range of our products. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain 100 customers Double the size of PA system. Launch new product
About this document
Audio system supply and operation Business Plan
This document was created by Vusumuzi of Top Note Audio using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
Plan your next project at http://www.chartgantt.com for the best excel gantt charts.
No comments:
Post a Comment