Печенье Полины 1 Page Business Plan
Overview
Печенье Полины has a clear business objective to develop, produce, promote and distribute Печенье products. These products have been developed over 1 day with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
Печенье Полины has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as вкусное порционное печенье на одно чаепитие. This is a critical issue for our selected target market of семьи из нашего района со средним доходом, а также коллеги.
The Value Proposition
Печенье Полины is uniquely positioned to deliver value to семьям из нашего района со средним доходом. "Печенье Полины даст возможность выпить пару чашек чая со вкусным печеньем." In order to be deliver on this value proposition, we такого печенья нет в округе. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Печенье market. We consider our key competitors to be: Назiк, Рахат. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Назiк, Рахат by изготовление небольших порций на заказ, доставка на дом, красивая упаковка.
Key Strategies
Over the next 6 months our focus will be найти выгодный рецепт, рынок сбыта, придумать товарный вид. This task will be undertaken in the context of our broader strategy to обкатать несколько рецептов, завести свою точку реализации. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: обкатать рецепт(ы), найти 10 клиентов, заработать 50000 тенге за полгода
About this document
Печенье Business Plan
This document was created by Rita of Печенье Полины using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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