Dab-a-dab-a-do it 1 Page Business Plan
Overview
Dab-a-dab-a-do it has a clear business objective to produce Face paintings, window paintings, murals services. These services have been developed over one year with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
A key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Dab-a-dab-a-do it has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as there isn't currently much of a market for art in the area. Especially that which can provide entertainment for the entire family. This is a critical issue for our selected target market of families and businesses.
The Value Proposition
Dab-a-dab-a-do it is uniquely positioned to deliver value to families and businesses. "Dab-a-dab-a-do it will Provide entertainment for children, as well as letting people express themselves through art with the help of an artist." In order to be deliver on this value proposition, we This business is flexible and accommodating to all customers. Being versatile in art we can accommodate on the fly. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have no number of competitors within the Face paintings, window paintings, murals market. We consider no key competitors in the Presque Isle area for this kind of business. Our understanding of this has been used to refine our strategy and value proposition. We believe that we can compete effectively with our people skills by providing a one on one contact between customers and employees.
Key Strategies
Over the next 6 months our focus will be to promote the company with social media. Hire a public relations employee. Produce business cards. Work at large events to get the business out there. This task will be undertaken in the context of our broader strategy to completing objectives over the next year, I would like to expand services even more. In order to do this successfully I would like to either purchase or rent a space in Presque Isle where parties and events can come to me, this would also serve as my personal art studio on the side. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Gain 100 customers in the next 2 years, Expand business market, Purchase a studio space.
About this document
Face paintings, window paintings, murals Business Plan
This document was created by April of Dab-a-dab-a-do it using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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