Michael Porter Ministries 1 Page Business Plan
Overview
Michael Porter Ministries has a clear business objective to develop, produce, promote and distribute Books,DVDs CDs mp4 products and services. These products and services have been developed over 0 with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
Michael Porter Ministries has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Spiritual Growth. This is a critical issue for our selected target market of Empowering and equipping , Christians
The Value Proposition
Michael Porter Ministries is uniquely positioned to deliver value to Empower,equip ,and impact "Michael Porter Ministries will Preach , and Teach the Word of God." In order to be deliver on this value proposition, we are called and ordained. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Christian market. We consider our key competitors to be: Ministries . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Prayer, The Word , and the Holy Spirit by empowering Christian
Key Strategies
Over the next 6 months our focus will be to Be Committed . This task will be undertaken in the context of our broader strategy to Be accountable . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Growth Impact Inspire
About this document
Books,DVDs CDs mp4 Business Plan
This document was created by Michael Porter of Michael Porter Ministries using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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