Pancake hut 1 Page Business Plan

Pancakes Business Plan

Pancake hut 1 Page Business Plan

Overview

Pancake hut has a clear business objective to develop, produce, promote and distribute Pancakes products. These products have been developed over 2 days with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.

The Customer

Pancake hut has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The taste. This is a critical issue for our selected target market of Family's and teens.

The Value Proposition

Pancake hut is uniquely positioned to deliver value to Family's and teens. "Pancake hut will Pancake hut offers a toppings bar and a different variety of flavours." In order to be deliver on this value proposition, we We love to cook and bake are looking forward to buisness school!. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Pancakes market. We consider our key competitors to be: Cupcake shops, ihop, ice cream. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Cupcake shops, ihop, ice cream by Pancake hut is very unique and people like to make the delicacies themselves and not through themselves.

Key Strategies

Over the next 6 months our focus will be to Test product. This task will be undertaken in the context of our broader strategy to Open stand at farmers market. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Work at farmers market to gain popularity Go to buisness school Open store

About this document
Pancakes Business Plan
This document was created by Ainsley and Charlotte of Pancake hut using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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