Rep your hood 1 Page Business Plan
Overview
Rep your hood has a clear business objective to develop, produce, promote and distribute Talents products and services. These products and services have been developed over 3 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
Rep your hood has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Entertainment. This is a critical issue for our selected target market of Nigerian Homes.
The Value Proposition
Rep your hood is uniquely positioned to deliver value to Nigerian Homes. "Rep your hood will Fun, Inspiration, Entertainment, Educative." In order to be deliver on this value proposition, we Discovering of talents and harnessing them. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Talents market. We consider our key competitors to be: MTN project fame
Nigerian idols
X factor. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with MTN project fame
Nigerian idols
X factor by Going down to the grassroots and less of staging and playing out already planned scripts.
Key Strategies
Over the next 6 months our focus will be to Executive Producer. This task will be undertaken in the context of our broader strategy to CEO . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Originality Grassroots development Creativity
About this document
Talents Business Plan
This document was created by Onyebuchi of Rep your hood using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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