Business Central 1 Page Business Plan
Overview
Business Central has a clear business objective to distribute Leather jackets products. These products have been developed over 3 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
Business Central has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Custom made top quality jackets. This is a critical issue for our selected target market of Westend high class areas.
The Value Proposition
Business Central is uniquely positioned to deliver value to Westend high class areas. "Business Central will Sell top quality 100% genuine leather jackets for cheap prices." In order to be deliver on this value proposition, we Our products are top quality and we create custom made jackets you need cheaper then the rest of the market and if you don't sell you may return so you can't go wrong. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Leather jackets market. We consider our key competitors to be: Not sure :(. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Not sure :( by Our company manufacture, export, import, wholesale and supply to retailers. You have no middle men in the way and are in direct contact with the main source..
Key Strategies
Over the next 6 months our focus will be to Find supplier abroad & find custermers here. This task will be undertaken in the context of our broader strategy to Sell wholesale to other retail/ wholesales. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Open shop/wholesaler/office Recruit entrepreneurs to do some work for us Have factory in england so don't need to import much
About this document
Leather jackets Business Plan
This document was created by Melkon of Business Central using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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