Spik n span cleaning services 1 Page Business Plan
Overview
Spik n span cleaning services has a clear business objective to produce Domestic and commercial cleaning services. We have a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to gain customers through marketing. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Spik n span cleaning services has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as We will enable out customers to have more free time and less stress. This is a critical issue for our selected target market of Single parents and busy family's.
The Value Proposition
Spik n span cleaning services is uniquely positioned to deliver value to Single parents and busy family's.. "Spik n span cleaning services will Provide services which will enable our customers to spend 50% less time doing housework." In order to be deliver on this value proposition, we will gain team of staff who are willing to go the extra mile to provide our customers with a unique service tailored I them. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Domestic and commercial cleaning services market. We consider our key competitors to be: Various cleaning agency's and freelance workers in the south. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Various cleaning agency's and freelance workers in the south. by We have a unique customer focused set of morales to really home hone the service we provide on and individual basis.
Key Strategies
Over the next 6 months our focus will be to Gain a customer base through investing in business marketing by creating a website and distributing leaflets. This task will be undertaken in the context of our broader strategy to build a profitable business in the services industry. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Website creation, Leaflet distribution, Hiring a part time employee.
About this document
Domestic and commercial cleaning services Business Plan
This document was created by Matthew of Spik n span cleaning services using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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