WTAO Event Center 1 Page Business Plan

We produce stage plays. Business Plan

WTAO Event Center 1 Page Business Plan

Overview

WTAO Event Center has a clear business objective to develop, produce, promote and distribute We produce stage plays. products and services. These products and services have been developed over 25 years with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

WTAO Event Center has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as We address real life issues that people experience.. This is a critical issue for our selected target market of Every race of people..

The Value Proposition

WTAO Event Center is uniquely positioned to deliver value to Every race of people.. "WTAO Event Center will Our plays change people lives.." In order to be deliver on this value proposition, we We have been performing over 25 years in the community and in the surrounding counties.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the We produce stage plays. market. We consider our key competitors to be: Other theater companies focus only on producing plays but we will be producing different entertainment. . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Other theater companies focus only on producing plays but we will be producing different entertainment. by Because we produce plays that deal with real life situations that people can relate to. .

Key Strategies

Over the next 6 months our focus will be to We will be performing several brand new stage plays and we will be hosting auditions for the community. We will be appointing a sales and marketing manager. . This task will be undertaken in the context of our broader strategy to We will be hosting comedy night along with poetry night to bring in more talent. . These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: To sell out every show. To teach theater classes. To teach dance classes.

About this document
We produce stage plays. Business Plan
This document was created by Debra of WTAO Event Center using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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