Mimeds 1 Page Business Plan
Overview
Mimeds has a clear business objective to promote Create a medication schedule products and services. These products and services have been developed over 0 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
Mimeds has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Medication organization/tracking. This is a critical issue for our selected target market of Patients, hospitals, doctors.
The Value Proposition
Mimeds is uniquely positioned to deliver continuity of care to Customers & physicians, as well as hospitals and pharmacy's. "Mimeds will Provide an easy way for customers to create their medication schedules." In order to be deliver on this value proposition, we use cloud based software that can communicate with customers health professionals to create continuity of case and increase patient safety and compliance.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Create a medication schedule market. We consider our key competitors to be: Apple apps. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Apple apps with a Large scale Android product. .
Key Strategies
Over the next 6 months our focus will be to create the software, create a marketing plan and develop a business strategy to meet our goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Create product Launch and customer base.
About this document
Create a medication schedule Business Plan
This document was created by Lupe of Mimeds using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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