Lincs Pain Management Clinic 1 Page Business Plan

Pain relief to patients in pain Business Plan

Lincs Pain Management Clinic 1 Page Business Plan

Overview

Lincs Pain Management Clinic has a clear business objective to produce Pain relief to patients in the community. These services have been developed over 10 years with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Lincs Pain Management Clinic has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as un-wealthy community. This is a critical issue for our selected target market of Chronic pain and sports injury patients.

The Value Proposition

Lincs Pain Management Clinic is uniquely positioned to deliver value to Chronic pain and sports injury patients. "Lincs Pain Management Clinic" will Control the patients' pain." In order to be deliver on this value proposition, we we offer a fast reliable service, no waiting and no inconvenient travel. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Pain relief to patients in pain market. We consider our key competitors to be the free service via NHS. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with the free service via NHS by offering No waiting time, local service meaning No Travel, and out of hours and weekend service .

Key Strategies

Over the next 6 months our focus will be to approach more patients and allied health professionals . This task will be undertaken in the context of our broader strategy to provide better service. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: offer new products, offer home visit service and offer discounts to firms and support groups

About this document
Pain relief to patients in pain Business Plan
This document was created by Hossam of Lincs Pain Management Clinic using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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