Film Solutions 1 Page Business Plan
Overview
Film Solutions has a clear business objective to develop, produce, promote and distribute Architectural Window Film for Commercial and Residential applications products and services. These products and services have been developed over 6 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
Film Solutions has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Heat reduction, glare reduction, fade protection and most importantly energy conservation did I not to mention la tax credit. This is a critical issue for our selected target market of Commercial and highend residential homes.
The Value Proposition
Film Solutions is uniquely positioned to deliver value to Commercial and highend residential homes. "Film Solutions will Provide a service and a product that will save on electric cost amounts many other benifits for your property." In order to be deliver on this value proposition, we Craigslist Facebook word of mouth. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Architectural Window Film for Commercial and Residential applications market. We consider our key competitors to be: Tint Houston, Austin window film, sunset . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Tint Houston, Austin window film, sunset by We have a 110 percent price guarantee 15yr commercial warranty and a lifetime guarantee on residential .
Key Strategies
Over the next 6 months our focus will be to Bring in at least a 2person sales staff and in house installer . This task will be undertaken in the context of our broader strategy to Expand into a new product and obtain an office . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain 100 customers obtain sales staff obtain official office
About this document
Architectural Window Film for Commercial and Residential applications Business Plan
This document was created by Erika of Film Solutions using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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