Ruth Sweet Tooth/ Sweet Ruth 1 Page Business Plan

Baked goods Business Plan

Ruth Sweet Tooth/ Sweet Ruth 1 Page Business Plan

Overview

Ruth Sweet Tooth/ Sweet Ruth has a clear business objective to develop, produce, promote and distribute Baked goods products and services. These products and services have been developed over 3 months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Ruth Sweet Tooth/ Sweet Ruth has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Local homemade bakery. This is a critical issue for our selected target market of All ages.

The Value Proposition

Ruth Sweet Tooth/ Sweet Ruth is uniquely positioned to deliver value to All ages. "Ruth Sweet Tooth/ Sweet Ruth will Moist quality sweets." In order to be deliver on this value proposition, we Homemade recipes. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Baked goods market. We consider our key competitors to be: No local bakery but Food Lion,Walmart . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with No local bakery but Food Lion,Walmart by Unique tasty sweets made fresh from scratch .

Key Strategies

Over the next 6 months our focus will be to create Logo and Menu
List of Staff and duties
Location
Equipment cost
Overhead
. This task will be undertaken in the context of our broader strategy to Open Store Front. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Generate over 7,000 in monthly sales , expanding to catering parties and creating wedding cakes

About this document
Baked goods Business Plan
This document was created by James of Ruth Sweet Tooth/ Sweet Ruth using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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