Margela 1 Page Business Plan
Overview
Margela has a clear business objective to produce Do it yourself products products and services. These products and services have been developed over 2 weeks with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Margela has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Low interest. This is a critical issue for our selected target market of Present makers.
The Value Proposition
Margela is uniquely positioned to deliver value to Present makers. "Margela will Create a special moment." In order to be deliver on this value proposition, we Made with joy to give joy. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Do it yourself products market. We consider our key competitors to be: Jumbo, Small DIY shops. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Jumbo, Small DIY shops by Unique handmade.
Key Strategies
Over the next 6 months our focus will be to Advertising on the internet. This task will be undertaken in the context of our broader strategy to Open an agency. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Famous among customers obtain 100 customers Конкурентно способни
About this document
Do it yourself products Business Plan
This document was created by Georgi of Margela using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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