Ajilek Farm 1 Page Business Plan
Overview
Ajilek Farm has a clear business objective to produce Day-old and Brood and Sales Turkey products and services. These products and services have been developed over 1 year with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
Ajilek Farm has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need to meet customer demand as at when due. This is a critical issue for our selected target market of Livestock vendors.
The Value Proposition
Ajilek Farm is uniquely positioned to deliver value to Livestock vendors. "Ajilek Farm will be selling the best and healthy birds at all time." In order to be deliver on this value proposition, we Our customer service will be an experience d and exceptional. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Day-old and Brood and Sales Turkey market. We consider our key competitors to be: Peasant poultry farmers. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Peasant poultry farmers by Access to modern equipment.
Key Strategies
Over the next 6 months our focus will be to Expand production. This task will be undertaken in the context of our broader strategy to Expand into frozen Turkey and packaging. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Value added services Custoner satisfaction Economic of scale
About this document
Day-old and Brood and Sales Turkey Business Plan
This document was created by Lekan of Ajilek Farm using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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