Chris Communications 1 Page Business Plan
Overview
Chris Communications has a clear business objective to develop, produce, promote and distribute Mobile plans, custom cell case products. These products have been developed over 5 Months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Chris Communications has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as One problem here in the states are finding Mobile plans that are affordable and that provide UNLIMITED data. There is ONE cell phone store actually in Venice and they are way over priced with dollar store cases and outrages mobile plans. I will provide the opposite. Being that people are only getting lazier being mobile and coming to the hotels,that's being extra attentive to our guests here in the states we will be the first mobile company to provide this new money spending experience. Did I forget to mention everyone's first true love next to the dog is there smashed up chopped and screwed iPhone, Samsung or the no name brand phone that will never have case for it. But those are the ones willing to spend 50-60 bucks to protect there phone with one of my copper and wood custom cases.. This is a critical issue for our selected target market of Traveling foreigners, Venice locals.
The Value Proposition
Chris Communications is uniquely positioned to deliver value to Traveling foreigners, Venice locals. "Chris Communications will I can provide the cheapest unlimited data Mobile plans on the beach as well as provide a one of a kind on the spot case.." In order to be deliver on this value proposition, we I am providing customer service that no one on Venice beach has ever encountered. Most business owners on the boardwalk don't care to much about the people because 7/10 they will never see them again until the next trip to states so they tend to be very rude and rip people. With my product alone of custom cases I can sell my Mobil plans at a very reasonable price along with other phone accessories. Also I will be the only business on the boardwalk that one dollar from each transaction will be collected to provide the basic necessities for the homeless people living on the beach ex. Soap,Dental supplies,water, under clothes. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with LA3-D Deezmaker
Solid Image 3D by no other 3D company here in LA is combined with mobile communications, which helps us with our niche in offering custom cases with a zero day turnaround. Not to forget we give back to the Venice beach community with every transaction made. I'm sure none of my competitors can say the same. .
Key Strategies
Over the next 6 months our focus will be to Being I come from the hospitality industry I have the ability to connect with everyone easily, even if they're having a bad day. No I'm not to into social media and even though I know all the nooks and crannies to that world here in LA we get TONS of foreigners daily all coming to spend money buying phone plans and searching for phone and boring cell phone cases welp I've have surveyed over 1000 people in last 5 months and they all are will to pay 40-50 bucks on a custom case. Those are just the Venice Beach locals. I've showed my personally custom made cases and told people I've paid 250 bucks for it and they all want to know where in the world did this bronze and copper phone case come from. Don't let me pull my bamboo and bronze out. People have heart attacks. With a couple of pictures and my field team swarming the LAX area racking up phone activations when they come to our location right next to the Venice beach freak and being the first beach after LAX I will ALWAYS be acquiring new customers and with my innovate training skills that I will provide to my employees people won't be able to get away from us. I also have in plan on opening a "food truck" type of Mobile communications. Yes nothing like that here in LA. . This task will be undertaken in the context of our broader strategy to Well next year is when I plan on really taking it Mobil with full mobile services with custom cases and mobile plans. I will develop a personal app so people can track our truck set up times and see our current and future location set up spots and even instant message us personal questions even thinking leaving it open 24 hours online chat so they can message us at any times of the day or night, one of my employees will be able to respond to their needs. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 1 year are: Going Mobile Launch mobile app and Expand to the valley
About this document
Mobil plans, custom cell cases Business Plan
This document was created by Christopher of Chris Communications using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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