LMN Natural Cosmetics 1 Page Business Plan
Overview
LMN Natural Cosmetics has a clear business objective to produce Biodegradable organic skin care products. These products have been developed over Not started with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
LMN Natural Cosmetics has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as They need the most gentle thing for their skin.. This is a critical issue for our selected target market of Everyone.
The Value Proposition
LMN Natural Cosmetics is uniquely positioned to deliver value to Everyone. "LMN Natural Cosmetics will Provide the most gentle and effective bath work and skin cares.." In order to be deliver on this value proposition, we Everything we use is organic, we also minimize the use of any chemical ingredients.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Biodegradable organic skin care market. We consider our key competitors to be: Lush, Kiehl's, the bodyshop, bathouse, other organic cosmetics. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Lush, Kiehl's, the bodyshop, bathouse, other organic cosmetics by Unique organic biodegradable soaps.
Key Strategies
Over the next 6 months our focus will be to Recruit few people to work with me. Approach stores and salons, spread from friends words. . This task will be undertaken in the context of our broader strategy to Go to a complete skincare line.. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Setup website Gain 200 customers Launch store
About this document
Biodegradable organic skin care Business Plan
This document was created by LMN of LMN Natural Cosmetics using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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