The Aussie helper 1 Page Business Plan
Overview
The Aussie helper has a clear business objective to develop, produce, promote and distribute Aquifer Water products. These products have been developed over 2 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
The Aussie helper has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Quality , beneficial and affordable water. This is a critical issue for our selected target market of Australians , young and old.
The Value Proposition
The Aussie helper is uniquely positioned to deliver value to Australians , young and old. "The Aussie helper will Provide a quality natural resource , while offering job creation and charity in the rural outback.." In order to be deliver on this value proposition, we The paradox , of water been distributed from outback Australia. With a charity and creation focus.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Aquifer Water market. We consider our key competitors to be: Fiji water, and mount Franklin water , to name a few.. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Fiji water, and mount Franklin water , to name a few. by Aquifer water with a high ph, creating rural wealth .
Key Strategies
Over the next 6 months our focus will be to Distribute Outback aquifer water to main stream Australians, with a main focus on rural job creation and sustainability.. This task will be undertaken in the context of our broader strategy to Maintain quality and price points. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch Product Obtain a national supermarket client $100000 charity raising
About this document
Aquifer Water Business Plan
This document was created by Justin Wynn of The Aussie helper using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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