Little Mo Guitars and Music 1 Page Business Plan
Overview
Little Mo Guitars and Music has a clear business objective to develop, produce, promote and distribute Musical instruments, Accessories and Lessons products and services. These products and services have been developed over Startup with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Little Mo Guitars and Music has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The wants and needs of our customers.. This is a critical issue for our selected target market of Beginning to Professional Musicians..
The Value Proposition
Little Mo Guitars and Music is uniquely positioned to deliver value to Beginning to Professional Musicians.. "Little Mo Guitars and Music will Unique services and negotiable, fair prices lower than MSRP.." In order to be deliver on this value proposition, we 40 years of squired knowledge as a professional musician.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Musical instruments, Accessories and Lessons market. We consider our key competitors to be: None in the area.. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with None in the area. by Knowledge of all products sold..
Key Strategies
Over the next 6 months our focus will be to Guaranteed satisfaction and excellent service in a customer friendly atmosphere.. This task will be undertaken in the context of our broader strategy to Consistentcy . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: 25 customer a week $100 in sales a day (average) Emphasis on guitar
About this document
Musical instruments, Accessories and Lessons Business Plan
This document was created by Clay of Little Mo Guitars and Music using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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